Quick Service Restaurant
Quick service restaurant
- A fast food restaurant,also known as a quick service restaurant(QSR)with in the industry,is a specific type of restaurant characterized both by its fast food cuisine and by minimal table service.
- quick-service restaurants usually have one priority:getting food to the customer fast and with limited or no table-service.The term usually is usually used to describe chain restaurants,many with franchising opportunities.
- Quick-service restaurateurs often gain momentum from operating multiple locations under the same upper management.Some of the most successful quick-service restaurants,such as Starbucks and Subway
- Quick-service restaurant operation is the opportunity for outside entrepreneurs to franchise. Franchising allows businesses to grow by expanding the brand and building investments.
- Due to highly regulated production systems,food supplier sand menu development,quick- service restaurants are known for their consistency
- Demand is driven by consumer tastes and personal income.The pro?tability of individual companies depends one efficient operations and effective marketing.Large companieshave advantages in purchasing,?nance,and marketing.Small companies can compete effectively by offering superior food or service.
- Services typically specialize in certain types of food.Hamburger restaurants represent about 45 percent of industry revenue,while pizza parlors account for about 15 percent of the industry. Other restaurants serve chicken items,Mexican food,and submarine-style sandwiches.